MAR­KET & BUSI­NESS RESEARCH

We pro­vide Insights in Char­ity Busi­ness in order to develop new Strate­gies for Fundrais­ing, to opti­mise Com­mu­ni­ca­tion and elicit Donor Relationships.

QUAL­I­TA­TIVE & QUAN­TI­TA­TIVE RESEARCH

We inves­ti­gate Donor Psy­chol­ogy by using Research Method­olo­gies nor­mally used in Mar­ket Research, Busi­ness Research and Social Research.

WE WANT A CHANGE

Busi­ness is not sup­posed to be Mea­sured only by Profit and ROI! A way bet­ter to mea­sure the Suc­cess of a Com­pany is Social Impact. Char­i­ties are nor­mally mea­sured by that!

RECENT RESEARCH RESULTS

Why and How to get Donors loving your Charity?

Why and How to get Donors lov­ing your Char­ity?

This research inves­ti­gates the effect of donor rela­tion­ships on the prob­a­bil­ity of giv­ing and the giv­ing amount of donors to char­i­ties. The results sh…
Where do you find your Donors online?

Where do you find your Donors online?

This arti­cle inves­ti­gates a set of online chan­nels and online behav­iour. In detail, this arti­cle shows the usage fre­quency of dif­fer­ent online channel…
Do you really know your Donors?

Do you really know your Donors?

The idea of cus­tomer seg­men­ta­tion is not new in the area of mar­ket­ing and char­ity busi­ness. But we used a new method­ol­ogy to make sure that this segme…
How to Come Back after Falling in Disgrace?

How to Come Back after Falling in Dis­grace?

This research inves­ti­gates which fac­tors are impor­tant to get your donors back after falling in dis­grace. Our research shows that espe­cially religious…
Solving the Fundraising Problem with Business Innovation?

Solv­ing the Fundrais­ing Prob­lem with Busi­ness Inno­va­tion?

A lot of (espe­cially lit­tle) char­i­ties suf­fer from prob­lems such as get­ting new (in par­tic­u­lar indi­vid­ual) donors, the increase of fundrais­ing costs a…
Future Challenges of Charity Business

Future Chal­lenges of Char­ity Busi­ness

Based on a lit­er­a­ture research and the knowl­edge in for-​profit-​business, we pro­vide a per­spec­tive for future areas, which are impor­tant for a sustaina…

WE HELP WITH MAR­KET AND BUSI­NESS RESEARCH IN

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Fundrais­ing & Strategy

How can you increase the suc­cess of fundraising?

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Com­mu­ni­ca­tion

How can you opti­mise com­mu­ni­ca­tion with your stakeholders?

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Rela­tion­ships

How can you strengthen the bond to donors, vol­un­teers & employees?

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WHY WE DO WHAT WE DO

DAN PALOTTA ABOUT THE FUTURE OF CHAR­ITY BUSINESS

The Char­ity Research Insti­tute was founded by Dr. Michael Proksch, Prof. Dr. Hardi­man, Assoc. Prof. Dr. Melissa de Zwart and Prof. Dr. Schell­horn in order to pro­vide Busi­ness Research with another pur­pose than profit, we mea­sure suc­cess in social impact! » more

In Busi­ness Research we opti­mised our method­olo­gies to pre­tend sales and mar­ket shares almost per­fectly but we have no clue about how to com­bine busi­ness and soci­ety. Let us change that…
Dr. Michael Proksch
Dr. Michael Proksch
Founder, Researcher

Dan Palotta speaks on TED​.com about the new way we should think about Char­i­ties. He is giv­ing a great intro­duc­tion in social inno­va­tion and mar­ket devel­op­ment. In detail, he is talk­ing about the seri­ous role the char­ity sec­tor is play­ing in chang­ing the world and is also telling why Char­i­ties are strug­gling to do that.